The great Google Webmaster Tools cover-up

In 2006, a friend of mine was getting married, so naturally planning for a bachelor party began.

With everyone involved spread out across the country, I setup a subdomain and a WordPress blog with accounts for everyone to post/comment/etc.

The bachelor party had many creative ideas, but ended up half the country away and I stayed home.  I just enjoyed the wedding instead.

And the blog was long forgotten.

There were no links to this microsite and it stayed in existence until last week or so.

I was searching for this site to see how the SERP listing would appear and was surprised to find:

“____ Bachelor Party 2006 > Strippers”

in the listing.

There were lots of tags that somehow all got indexed.  Hmm.  Then I realized, pingomatic.  I’m an idiot.  Every post was being pinged around the internet for all your indexing needs.

Google Webmaster Tools saved my reputation very quickly. Here is a few notes on removing content with GWT:

  1. Do not remove the subdomain prior to attempting to remove the content (assuming you want to remove content from Google Cache as well)
  2. Add a robots.txt file (User-agent: *  Disallow: / )
  3. Move all content pages & replace index.php content with <?php header(“HTTP/1.0 404 Not Found”); ?>
  4. Read Google’s guidelines for removing content

Thanks #google.

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