Every word Seth Godin says is pure gold.

It’s ridiculous.

Here’s a few recent posts that amazed me for one reason or another.

First, organize 1,000

1,000 people willing to try a new restaurant you find for them gives you the ability to make an entrepreneur successful and change the landscape of your town.

What a great point.  Start here.  Plant a seed that grows in many directions.

He gives some grant examples of applying this concept, as well.

Fear of bad ideas

The problem is that you can’t have good ideas unless you’re willing to generate a lot of bad ones.

This is one of the most difficult concepts to impress on other people, especially in the web world.  Instead of making an attempt, gathering analytical data and revising, we’ve all been trapped in failed projects that were too inflexible from day one.

I truly believe failing quickly and re-evaluating is the best way to get something right.

Get a review copy of my new book

My US publisher is not sending free review copies to magazines (the few that are left), newspaper editors, TV shows, any of the usual media suspects. Instead, we’re allowing people like you to raise their hands and, if they like the book, asking them to tell the world about it in January.

They raised $100k in less than 24 hours asking for people to donate in exchange for reviewing his book.  That goes to show you the reach and influence this man has on the marketing world.  He preaches patience and building with value and he obviously follows his own guidelines.  55,000+ RSS feed subscribers on Google Reader.

Verdict.

Seth Godin is cooler than Oprah.

And he’s not a quitter either.